There is no simple solution to attaining high search engine rankings. Search engine optimization is difficult work and requires a strong knowledge of how the Internet functions and how search engines operate.
A search engine is a tool that enables users to locate information on the World Wide Web. Search engines use keywords entered by users to find Web sites which contain the information sought. Some search engines are specifically designed to find Web sites intended for children. A "search engine" is a Web site that employs bots to search the Web. Search engines take the information gathered by its bots and use it to create a searchable index of the Net. The "search" in search engine refers to the searching the bots do, not the searching you do to find things on the (search engines are often organized solely by keyword search).
No. Each search tool has its own unique characteristics. As businesses, each search tool has found ways to make its service slightly different from other search tools.
Pay per Click is a type of search marketing where advertisers pay a set amount every time their ad is clicked by a prospect (otherwise known as a click thru).Some search engines, such as Overture, specialize in this type of advertising medium, although pay per click is not limited solely to pay-per-click engines. For instance, LookSmart, a directory, recently changed its business model to pay per click. Also, XML trusted feeds through Inktomi and Fast are sold at a per-click basis.
Directories are compiled lists of sites, categorized and organized by topic. Each directory listing contains short, descriptive information about the site. Unlike spidering search engines (like Google), directories are compiled by human editors who approve listings. The human-involved process obtaining directories listings is far different than with obtaining listings in spider-built search indexes or paid search-advertising engines. In some cases, pay for inclusion is offered for expedited listings in directories such as Yahoo! and LookSmart. The Open Directory Project, on the other hand, is meant to always be free. Strong directory listings are an excellent way your company can increase its link popularity and it’s Google PageRank. However, a poorly written listing that is submitted to Yahoo! (and subsequently edited or run with ineffective writing or keyword research) can negatively influence a search marketing campaign.
Will my website stay at the #1 position once my website is placed there by ONLINEWEBCONSULTANTS.COM?
Search Engine rankings fluctuate frequently, however, if your site is properly maintained by our search engine consultants month to month then it is likely that the movement will be confined to within the top 10 positions. ONLINEWEBCONSULTANTS.COM offers a monthly maintenance service which is designed to maintain optimal positioning for existing clients.
It can take between 2 - 12 weeks to see results, depending on each search engine. ONLINEWEBCONSULTANTS.COM starts tracking your website's performance 14 days after submission. We will forward all results as they come in over time. Ask about our reporting services.
There are two ways a search engine can find a website to add to its database. The first and most direct method is to accept submissions from website designers and optimizers. Most search engines have a "submit your URL" section inviting submissions from Internet users.
The second, and least obvious method of finding websites is to send a "spider" to follow each and every link on, off, and through a website. New URLs encountered by the spider will be added to the database. In this way, some search engines will grow very rapidly.
This is a software program that regularly searches the Internet, indexing text from Web pages. Spiders allow search engines to locate any new content on the Web. A spider or Web crawler exhaustively surfs all the links from a page and returns them to another program for processing. For example, all of the Internet search engine sites rely on spider robots to discover new Web sites and add them to their index. Another typical use of a spider is by a publisher against his or her own site. The spider program makes sure that all of the links function correctly and reports dead links.
Search Engine Optimization (SEO) is the science of search as it relates to marketing on the web. It is mostly technical in nature, combining programming with business, persuasion, sales, and a love for competitive puzzle solving into a written form capable of maintaining desired revenue goals while achieving high rankings in the organic sections of search engine results pages. It is not just technical, nor copywriting, nor links, nor just search engine submission, but an intricate blend of over a hundred variables into the fabric of a website. It is difficult to accomplish without a formal proven methodology and strong proprietary tools.
The objective of Search Engine Optimization is to increase web visitor counts by ranking very high in the results of searches using the most appropriate keywords describing the content of your site.
We use this term to describe a website that has specific elements added or modified to attract and please search engine spiders or live directory editors.
